HTC INTRODUCES NEW MID-RANGE DESIRE 601
New HTC BoomBass™ supercharges BoomSound™ for the ultimate HTC One® audio experience
SINGAPORE – October 16, 2013 – HTC, a global leader in mobile innovation and design, today announced the addition of the HTC Desire 601 to its popular smartphone family, enabling consumers to enjoy a premium experience at any price point. Changing the face of the mid-range, the HTC Desire 601 introduces LTE speeds and innovative features from the flagship One family, including HTC Zoe™ with Video Highlights and HTC BoomSound.
“HTC has always pushed the envelope and challenged the mobile industry to develop innovations that change the way people use their mobile devices in the 17 years that we’ve been in this business. With the HTC Desire 601, we’re changing the way people perceive the mid-range and entry-level market, and setting the bar even higher by providing premium devices and capabilities at a competitive price point,” said Jack Yang, President of HTC South Asia.
A powerful value smartphone for everyone
HTC Desire 601 dual sim will be available in Polar White and Stealth Black starting at all mobile operators and selected authorised resellers.
Recommended retail price: HTC Desire 601 (S$498). For more information, visit www.htc.com.
For the LATEST tech updates,
FOLLOW us on our Twitter
LIKE us on our FaceBook
SUBSCRIBE to us on our YouTube Channel!