Epson’s Point-of-Sales Printers Achieve Number One Status for Fifth Year Running

Singapore, 23 September 2014 – Epson, a world leader in print solutions, has been named the number one Point-of-Sale (POS) printer manufacturer in Southeast Asia for the 5th year running. This is according to the latest research results from International Data Corporation (IDC), the premier global provider of market intelligence, advisory services and events for the information technology, telecommunications and consumer technology markets.

Over the past 5 years, Epson has dominated the market, with results in 2013 showing the print solution leader holding steady at 45% market share in the overall Southeast Asia POS printer market. This means that almost every other POS printer purchased in 2013 was an Epson printer.

While figures vary in every market, Epson maintains the lead in all markets where it has a presence. In Singapore, Epson holds 61% of the total market share, while in Indonesia, Epson holds 54% of the market for POS printers. In the Philippines and Malaysia Epson holds a 1-in-3 share with 37% and 33% respectively, and in Thailand, Epson holds 45% of the POS printer market.

“POS systems are the backbone of many businesses from F&B to retail and can have a very big impact on things like productivity, efficiency and overheads, which is why we put so much effort into creating the best, most user-intuitive systems we can, and the results show in this great honour we have received,” says Koichi Endo, Managing Director of Epson Southeast Asia. “Being the number one POS printer for the past five years, however, does not mean we can rest on our laurels. We have a responsibility to our customers to live up to, and exceed their expectations. It is this dedication to innovation that has led to Epson being named Southeast Asia’s number one POS printers, and it continues to be a great honour.”

The strength of Epson’s POS printers – which has led to the past 5 years of being named Southeast Asia’s Number One POS Printer Brand – lies in the reliability of the systems coupled with a wide network of system integrators and top notch customer service and support. While Epson strives to meet and exceed their customers’ expectations it also ensures that its partners hold to the same high standard when dealing with their customers. Achieving the number one market share position in Southeast Asia is a mark of Epson’s commitment to customer satisfaction.

About Epson
Epson is a global imaging and innovation leader whose product lineup ranges from inkjet printers and 3LCD projectors to sensors and other microdevices. Dedicated to exceeding the vision of its customers worldwide, Epson delivers customer value based on compact, energy-saving, and high-precision technologies in markets spanning enterprise and the home to commerce and industry. Led by the Japan-based Seiko Epson Corporation, the Epson Group comprises more than 81,000 employees in 97 companies around the world, and is proud of its ongoing contributions to the global environment and the communities in which it operates.

About Epson Southeast Asia
Since 1982, Epson has developed a strong presence across major markets in Southeast Asia. Led by the regional headquarters, Epson Singapore Pte Ltd., Epson Southeast Asia spans an extensive network of 10 countries, and is responsible for delivering and supporting Epson’s cutting-edge consumer and business digital imaging products to the customers of these markets through its comprehensive infrastructure of over 360 service outlets, 10 Epson solution centres and 8 manufacturing facilities.

About Epson Singapore
Epson is the world's leader in digital imaging solutions. The company’s Singapore operation is also the Regional Headquarters of Seiko Epson Corporation. The company markets and supports Epson printers, scanners, projectors, electronic devices including liquid crystal displays, semiconductors and system devices in South East and South Asia.

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