Industry first roadshow for converged AV and IT industry ICTech 2016 Launched

Industry first roadshow for converged AV and IT industry
ICTech 2016 Launched

For IT professionals, the convergence of AV and IT has brought on a critical need to upskill to ensure competency in a fast paced industry. To address this, the inaugural ICTech Roadshow has been launched, offering an exhibition and education program centered on delivering production skills, hardware knowledge and technical training to IT professionals who are keen to get ahead of the game.

The Roadshow will visit Melbourne, Sydney, Brisbane, Adelaide and Perth in October 2016, addressing major educational gaps across the converged AV and ICT fields via a comprehensive seminar program. Hands-on product training direct from suppliers and issues-based seminars from leading industry practitioners, will lift proficiency levels of IT professionals and encourage creativity through the use of new technologies.

Jason Allen, Show Director, ICTech Roadshow, has delivered hundreds of hours of technical training and presented a sold-out ICT seminar program as part of CX Roadshow 2015. He says the event’s aims are to deliver a national, accessible, affordable and educational trade event that provides unsurpassed value for both exhibitors and attendees.

“ICTech is breaking new ground for the IT and trade show industries. We’re giving exhibitors the opportunity to meet with industry professionals from every major market in Australia – a shortcoming that many single-location expos fail to address.

“By bringing the event to the delegates’ hometowns nationally, we’re addressing the issues of attendee travel, accommodation and costs to businesses, and exhibitors are jumping at the chance to be involved,” said Mr Allen.

Industry leading manufacturers and distributors including Extron, avt (formerly AMX Australia) and Lightware are confirmed as exhibitors for the inaugural Roadshow.

Peter Swanson, Head of Sales and Marketing, avt is already singing the praises of the unique format of ICTech Roadshow.

“ICTech Roadshow is a great opportunity for us to engage with key representatives of the ICT community in five major cities. We appreciate that time is the most valuable commodity for our clients and together with the other participants, we will provide people in each city with the chance to learn about technologies and solutions that can improve their next project deployment – or finesse their use of existing solutions,” said Mr Swanson.

Mr Allen added, “ICTech is affordable because we set-up, run and load out on the same day, slashing typical event venue costs by a third. We handle all exhibitors’ logistics and freight for the tour, as well as marketing, parking for attendees, the seminar program, visitor data scanning and even a show-floor happy hour. This means return on investment for an exhibitor is incredibly high, with access to a nationwide market at a fraction of the cost of exhibiting at a traditional trade event.”

Touring Australia, ICTech Roadshow will visit Melbourne, Sydney, Brisbane, Adelaide and Perth in October 2016.

To register to attend or for more information on exhibiting at ICTech Roadshow, please visit:

For more information, high resolution images or to arrange an interview with Jason Allen, Show Director, please contact:

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