Rediscover the simple joy of photography with Canon’s new lifestyle cameras [Pricing Updated]



Rediscover the simple joy of photography with Canon’s new lifestyle cameras
The new PowerShot SX430 IS is a high zoom compact with a stable grip, while the ultra-compact IXUS 190 and IXUS 185 are perfect for everyday photography.

SINGAPORE, 5 January 2017 Canon today announced three new cameras in its PowerShot SX and IXUS range. The PowerShot SX430 IS is equipped with a powerful 45x wide zoom lens, making it well suited for landscape photography and in capturing details of faraway subjects.  The IXUS 190 and IXUS 185 are ultra-compact, intuitive to use while still packed with useful features to make photography a breeze for anyone. Equipped with Wi-Fi and NFC connectivity, users of the IXUS 190 and PowerShot SX430 IS can easily share their images while on the go.

“The newest range of sleek and compact cameras with optical zoom technology are designed for capturing vivid everyday moments in crisp and high-quality form while ensuring that the user experience remains fun and easy to use.” said Edwin Teoh, Head of Marketing, Singapore Operations, Canon Singapore. “In particular, the extended zoom function on the PowerShot SX430 ensures the photographer of a longer range of reach for capturing even distant subjects in clear focus.”

Small but Powerful
With its nifty design and lightweight body, the cameras are perfect for capturing life’s special moments. Powered by the DIGIC 4+ image processor and a 20 megapixel CCD image sensor, image clarity and brightness is assured, despite its compact body size.

Using Canon’s ZoomPlus technology, users can effectively double the zoom range without a noticeable loss in image quality. With a powerful 45x optical zoom in the PowerShot SX430 IS and ZoomPlus up to 90x, users will be able to get sharp images of subjects at a far distance. The IXUS 190 and IXUS 185 have 10x and 8x zoom lenses respectively, expandable to 20x and 16x with ZoomPlus.  The PowerShot SX430 IS and IXUS 190 are also equipped with IS technology to maintain stability when shooting at long zooms, for sharper images.

Simple and intuitive interface
With a date stamp function that records the date and time on the actual image, it becomes much easier for users to keep track of their memories. A simple glance at the photo will reveal when it was taken, so user can save on the hassle of checking the EXIF file data on computer or device. Date stamped photos will also make organization in photo albums much easier.  
           
For those new to photography, the IXUS 190 and IXUS 185 has an Easy Auto mode, which disables all non-essential buttons, thus making it easy for users to simply point and shoot.
Connect, transfer and upload
For the utmost convenience to share on the go, the PowerShot SX430 IS and IXUS 190 are equipped with Wi-Fi and NFC capabilities. Users can connect the camera to their smartphones, printers and computers, allowing for the swift transfer of images and videos or even upload directly to social networks like Facebook and Flickr. With NFC technology, users can tap the camera on another NFC-enabled device, instantly pairing the two for easy transfer of images.

Pricing and Availability
The PowerShot SX430, IXUS 190 and IXUS 185 will be available at all Canon authorised dealers from 8 February 2017 at the following recommended retail price:


Model
Recommended Retail Price
PowerShot SX430
$339
IXUS 190
$219
IXUS 185
$169

Product specifications
PowerShot SX430 IS
Image sensor:                         1/2.3-inch 20.0 megapixel CCD sensor
Imaging processor:                 DIGIC 4+
Lens:                                       45x IS 24-1080mm
Monitor:                                   3.0-inch, approx. 230,000 dots
Movie:                                    HD 25 fps
Connectivity:                           Wi-Fi / NFC
Dimensions:                            Approx. 104.4 x 69.1 x 85.1mm
Weight:                                    Approx. 323g

IXUS 190
Image sensor:                         1/2.3-inch 20.0 megapixel CCD sensor
Imaging processor:                 DIGIC 4+
Lens:                                       10x IS 24-240mm
Monitor:                                   2.7-inch LCD, approx. 230,000 dots
Movie:                                    HD 25 fps
Connectivity:                           Wi-Fi / NFC
Dimensions:                            Approx. Approx. 95.3 x 56.8 x 23.6mm
Weight:                                    Approx. 137g

IXUS 185
Image sensor:                         1/2.3-inch 20.0 megapixel CCD sensor
Imaging processor:                 DIGIC 4+
Lens:                                       8x 28-224mm
Monitor:                                   2.7-inch LCD, approx. 230,000 dots
Movie:                                    HD 25 fps
Dimensions:                            Approx. Approx. 95.2 x 54.3 x 22.1mm
Weight:                                    Approx. 126g


For the LATEST tech updates,
FOLLOW us on our Twitter
LIKE us on our FaceBook
SUBSCRIBE to us on our YouTube Channel!
SHARE
    Blogger Comment
    Facebook Comment

0 comments: