Gionee Leads Industry in Offering FullView Display on All New Smartphones

Gionee Leads Industry in Offering FullView Display on All New Smartphones
S11, S11 lite Offer Upgraded Camera, Better Performance in a Stylish Package



2017 has been the year of bezel-less, full-screen display phones, with every handset maker unveiling at least one product with an edge-to-edge display. However, with its recent launch of eight new products, Gionee has become the first smartphone manufacturer to offer a dazzling FullView display on all of its new handsets. This smart strategy puts the company at the forefront of the industrys most significant technological innovation in recent years. 

FullViews Broad Appeal
Gionees FullView* display – now available on its new S11 and S11 lite, the latest generation of its popular international S-Series – provides a more satisfying interface for watching videos, playing games, browsing the Internet, reading, taking and sharing beautiful photos. With a 5.99-inch, FullView display with 18:9 aspect ratio and 2160x1080 resolution, S11 has a higher screen-to-body ratio and bigger vision than most competitor models. The S11 lite has a 5.7-inch, 18:9 FullView display with 1440x720 resolution that is impressive in its own right.

Designed for the smartphone generation
FullView display is expected to attract many new and returning customers to the brand in both China and global markets. The competitively priced 1,799 (S11) and 1,299 (S11 lite) will appeal especially to tech-savvy young consumers who think of smartphones as not just a necessary device, but also an extension of their personality. To better meet their needs, Gionee has equipped both phones with technologies and features that better enable things like taking beautiful selfies and sharing with friends on social media, all while looking like a style icon.

Say No to Same-Same Design
As impressive as Gionees FullView display is, its seamless integration with S Seriesattractive and fashionably slender body design helps it stand out in a market crowded with boring “same-same” designs. S Series curved body shape perfectly fits in the hand, providing a secure sense of grip. You wont want to let go of it.

Crafted using nine types of manufacturing innovations, including a 20-step engraving process with micro- and nano-level surfacing, the body surface reflects light with prismatic 3D effects that dazzle the eye. Moreover, these models are finished in attractive, on-trend colors. S11 is available in blue, gold and rose gold finishes, and S11 lite comes in dark blue, black and gold.

Taking Selfies to the Next Level of S11s “Beauty-4
If you want your selfies to win the Internet, you need a phone with pro-shooter capability. To that end, Gionee equipped the S11 with its flagship Beauty-4 camera that includes 16MP + 8MP dual camera in the front, 16MP + 5MP dual camera in the rear and real-time hardware-level bokeh that will recognize you as the object and blur the background, like it was taken by a portrait photographer.
The new function Group Beauty Selfie on S11 supports face beauty and offers everybody facial enhancement, while allowing more people to join the selfie.

Meanwhile, S11 lite offers 13MP + 2MP dual camera in the rear, and has a 16MP selfie camera in the front that can realize the bokeh effect through the software algorithm, delivering shots that are sure to attract a lot of ‘likes

S11s camera capability doesnt stop with selfies. With intelligent shooting scene recognition and automatic switching between ordinary, HDR and night modes, you can shoot in a backlight environment outdoors and the background will be crisp, the outline of the subject will be clear and the light on the face will be soft. Its easier than you thought it would be.

Knowing that people and objects arent always close, Gionee also equipped S11 with Crystal Clear Zoom, which ensures far away objects are still clear.

Personalization goes ‘next-gen with it’s amazing Gionee Amigo 5.0

Worried about security? Youre not alone. Thankfully, S11 and S11 lite are equipped with Gionee Amigo 5.0, an intuitive user interface based on Android 7.1 OS, enabling a plethora of personalization functions, such as the Private Space  you can add contacts, messages, call records, photos, files, apps, notes and recordings. By making them invisible, your personal information and data safety can be secured.

In addition, Gionee Amigos Game Mode prevents incoming calls and messages from interrupting gaming and optimized the gaming experience. Its Eye Protection feature filters out blue light to protect the users vision and prevent eye strain.

Multi-tasking Marvel

You dont need to be a super-hero to have quick reflexes. The S Series excels at quick operations, such as using a specific fingerprint to rapidly open photo, recording and torch, and various fingerprints match various functions. Enjoy chatting while watching videos? Who doesnt? Split screen makes it possible for the user to handle two different things in one screen at one time.

Higher, better, faster, stronger

To support higher workload demands, S11 offers 6GB+64GB memory, expandable up to 256GB, and S11 lite offers a 4GB+32GB memory, which is more than capable of handling a typical workload and is expandable up to 256GB. That means both phones run faster and smoother when multi-tasking, processing and switching apps. They also have plenty of space for photos, files and videos.

S11s built-in new-gen MTK Helio P23 64-bit Octa-core 2.5GHz processor provides a superb shooter experience, supported by new-generation image technology. Meanwhile, S11 lites built-in Qualcomm Snapdragon 64-bit Octa-core 1.4GHz processor also provides a smooth gaming experience.

The S11s “brain power” is stronger too, supported by a built-in 3410mAh battery combined with Gionee exclusive Smart Power Consumption Management System, which supports all-day battery life. Youll wonder why you carry a Power Bank.

Making Smiles Worldwide

At Gionee, we strive to Make Smiles with each new technological innovation and beautifully designed, feature-rich product, said Liu Lirong, Chairman of Gionee Group. With this aim in mind, we are very excited to introduce our new S Series phones sure to make smiles around the world. 
* “FullView display” is a marketing name of Gionee which described Full-Screen or All-Screen.

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