BenQ Opens Living Rooms and Bright Environments to the Most Affordable True 4K Big-Screen Experience

Singapore, May 30, 2018 – BenQ, the global No.1 DLP projector brand, today announced Home Entertainment series - TK800 4K projector for sports-watching, ushering today’s families to heart-pounding 4K UHD sports action and movies in the comfort of well-lit living rooms. Perfectly timed to showcase the world’s greatest sporting events, TK800 is meticulously engineered to deliver breathtaking picture quality, custom-tailored audiovisual modes, and easy setup flexibility with modern style.

“The world is poised for the 4K revolution in home entertainment,” said Conway Lee, President of BenQ Corporation. “In order to make match viewing a total joy for every sports fan, BenQ is bringing true 4K visuals with HDR, high brightness, and vivid color to gather with friends and family to immerse in the global spectacle.”

Featuring true 4K 3840x2160 UHD resolution with 8.3 million distinct pixels, TK800 4K projector produces stunningly lifelike realism utilizing projector-optimized HDR to enhance brightness and contrast range with one-step image optimization and automatic HDR natural color rendition. And TK800’s innovative 4K color wheel achieves 92% of Rec. 709 color gamut in conjunction with 3,000 lumen high brightness for awe-inspiring projected picture quality in bright environments with ambient lighting such as living rooms and backyard parties.

Fully capturing the excitement and thrills of watching live sports, TK800 4K home projector offers dedicated Football and Sport audiovisual modes to deliver experiences as if attending in person. Football Mode preserves natural skin tones while intensifying lush green grass, simultaneously clarifying the announcer’s commentary among the cheering crowd of an open-air stadium. Sport Mode also prioritizes realistic skin shades while enhancing wood tones and vivid reds along with balanced greens and blues for indoor sports, with clear acoustical quality for the announcer’s voice and details such as squeaking sneakers, referee whistles, and ice scraping under skates.

TK800’s CinemaMaster Audio+ 2 sound system is newly upgraded with a significantly wider frequency range and 5-watt power, utilizing sophisticated materials such as an aluminum driver diaphragm and resonant sound chambers for delicate details, pure vocals, and resounding bass.

A true 4K DLP projector with high brightness for the living room, the sleek and compact TK800 blends beautifully into any décor simply and conveniently with auto keystone correction and 1.2X zoom flexibility to accommodate any space.

Powered by ultimately durable Digital Light Processing, the 2015 Academy Award of Merit Oscar® winning technology used in 90% of the world’s digital cinemas, TK800 delivers long-lasting picture quality with precise colors and razor-sharp clarity without maintenance or degradation.

The BenQ TK800 4K Projector will be available in June at BenQ Brand Store on Lazada with a MSRP of SGD$2,099 (including GST).

BenQ, the No. 1 DLP Projector brand, bucked market trends in early 2018 with an unprecedented growth of 4K projector sales in Singapore. In Q1 2018, sales results of BenQ 4K projectors achieved a market share of 51.9%* in Singapore, while achieving a market share of 41.8%* in the Asia Pacific, Middle East and Africa region. This is thanks to BenQ’s unique Cinematic Colour technology that offers long-lasting accurate colours that boost customer preference for the brand.  These latest numbers not only established BenQ projectors as a global class leader, but also as the number-one brand in the 4K projector segment.

To find out more about BenQ projectors, please visit BenQ.com.sg